No-Cost Digital Marketing Helps Property Managers Increase Net Operating Income

Submitted by J. Debes In the past 10 years, the means by which property managers market their properties has constantly evolved.  In the not too distant past, marketing budgets allocated all their funds to print advertising.  As apartment-listing services such as apartments.com, apartmentfinder.com, rent.com, and apartmentguide.com established themselves as leading sources for new leases, budget allocations began to favor internet spending over print.  Nowadays, most companies do not spend any money on print advertising. In the past couple of years a new trend has emerged that favors investors.  With the…

Commercial Real Estate Market Continues To Improve

Submitted by D. Saperstone Nationwide, the commercial real estate market continued it’s slow but steady improvement in the 2nd quarter of 2013. Virtually all asset classes showed improvement versus the 1st quarter of 2013 and versus the same period in 2012. Nationally, the office vacancy rate stood at 15% which reflects a slight improvement over Q1 results. However, the improvement in the office market is really market specific with considerable gains in many relatively small markets and no gain in other larger markets. In many markets, the overhang of office…